There are over 40 website designers in Newport. As the University of Wales is situated just outside of the town it makes a good place for them to service businesses, both in Wales and South West England.
It also has around 30 marketing companies that offer web services along with a broader mix of marketing services, such as public relations and advertising. There are larger web design agencies in Cardiff just along the road.
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Newport has a good diversity of creative talent, from creative designers, branding agencies and marketing communications agencies. One thing you will need once you get your website set up is internet marketing.
What is the point of having a website if no-one visits?
As a creative marketing comparison service, we want to help you find the right web designer in Newport for your particular business.
Newport has a population of just under 160,000 and hundreds of businesses, each needing a website for different reasons.
For some businesses (like pubs or bakers), a basic website is all that is needed, just to showcase what is on offer, show a location in a map etc.
For other businesses (companies that sell products online) may require a more functional website such as an e-commerce website that has a payment gateway in order to take online payments from customers around the UK, not just in Newport.
For new businesses in Newport, getting a basic cheaper website or a free website may be wise, however is a cheaper website worth it in the end, as a website is your shop window, an investment. But when funds are tight, going with something cheap yet professional looking in the short term may be the wisest move.
For businesses in and around town it does make sense to select one from the many companies in and around the city. Choosing a web designer in Newport gives a chance to meet up.
A chance to chat through designs and to look at different ways of approaching the design of the site. There are lots of different ways that sites can be laid out and presented.
Choosing one that works well is essential, not just that it looks good. Selecting someone who understands your industry and market place is also something that is very important; from the tens of thousands of web design agencies that are around the UK selecting the right one is important.
Do they design websites on the right website platform? There are lots of different web platforms on the market, and most web designers only work on 1 or 2 of the following:
There are many web building platforms available these days (and as technology develops, new ones are always coming up) which you can build your own website on.
All web designers in Newport will have web programming staff, that do coding, mostly on WordPress, but also on one or two other web platforms.
Once your website goes live on the internet, it will only appear if someone types in your website address into the search bar.
What you need is to appear in the organic website results for your target keywords. For this to happen, you need to optimise your website to the search engines. This covers 2 main areas of website optimisation:
A big part of SEO is link building which is a complicated yet necessary form of offsite SEO.
SEO is a bit of a dark art and very few website designers in Newport will be able to do it effectively.
The search engines keep their algorithm secret, what we do understand is that each link that points to your website counts as a vote, the more votes you have, the better. However some links are worth more than others. Links from major news websites like CNN or BBC are high value.
Onsite SEO is very important, the main thing the search engines will judge you on is your own website, the quality of your website content.
SEO as mentioned is a bit of a dark art, and can take a long time, particularly if your business is in a competitive industry, not just to other companies in Newport, but nationally.
A quick way to sidestep this is advertising on the search engines, known as pay per click advertising. Sponsoring your keywords on the search engines will mean each time someone clicks on your advert, you are charged a fee by the search engine.
Internet marketing also involves social media, which is a huge marketplace, as millions of people in the UK spend hours on social media.
In fact the search engines place a lot of weight on how much of a ‘social media footprint’ you have. Who is tweeting about you, how many comments do your posts receive?
Very few web designers in Newport can handle Internet marketing (SEO, PPC, social media marketing) as they are all specialist and all take a lot of time. Generally web designers design websites, for marketing, you need another kind of agency, a digital marketing agency.
Choosing a marketing company to create your website can be challenging, as there are so many web designers in Newport to choose from.
All web design agencies in Newport charge at different rates for the same website to be produced.
Since all web designers in Newport set their own fees, comparing quotes is necessary. There is no industry standard when it comes to website design, all agencies are privately owned profit making companies.
Some may charge close to each other and some massively outside other estimates. All are different and provide different web design prices, therefore it is necessary to shop around and compare quotes to avoid overpaying.
Newport is found on the banks of the River Usk in the county of Monmouthshire, in South Wales.
Owing to the fertility of the area around the river, Bronze Age fishermen settled here and later the Celts.
The Romans then took over in AD 75 building a Roman fort at Caerleon.
During the Industrial Revolution, Newport was an important supplier of coal and iron from the South West Coalfields.
It did not suffer as many other Welsh towns did at the end of the Industrial Revolution.
There is still a strong manufacturing and engineering industry, as well as service industries such as ONS, the passport office and the Red Cross.
It has around 150,000 inhabitants and continues to steadily grow. The council is looking at ways to bring more business into the city.