Our mission is to establish a culture that enables our digital marketing team to provide exceptional service to our clients by delivering digital campaigns with tangible results.
We strive to do the best job for our clients with an unwavering commitment to keep our promises and achieve their business goals.
This philosophy underpins how we do business.
Our search engine optimisation experts help ambitious businesses in Sussex, Surrey and Kent achieve measurable growth through organic SEO services.
The crucial first stage of a search engine optimisation campaign is the research.
Like the foundations of a house, this research provides the solid groundwork on which the campaign will be created and delivered to achieve the business goals.
We ask you the right questions and listen carefully to gain insight into your business, customers and competitors, before carrying out thorough desk-research to build a clear picture of your business landscape, weaknesses and opportunities.
This extensive research based on insight-driven data gathered using a suite of industry tools, enables us to lay out a carefully constructed SEO services strategy designed to achieve your objectives.
We know that with knowledge comes power.
We listen closely to you and ask the right questions to fully understand your business and your target audience.
Armed with this vital information, we can implement a measurable SEO campaign that will deliver your business goals. Working with us, you will receive a schedule of work highlighting your campaign’s priorities on a monthly basis.
Right from the outset, we will agree on realistic goals and measurable performance indicators so that you can assess the value our SEO services bring.
Our proactive team of skilled digital marketers stay in constant communication with you to report progress and discuss results and future strategy, whilst our flexible approach means we can respond to data quickly to make informed decisions.
In addition to helping companies increase their organic traffic, we are local SEO experts. Local SEO focuses on promoting your business to people searching within specific cities, towns and counties.
From the keywords you use and how these are featured in your website content, to your local link strategy, Google My Business and Google Reviews, our local SEO experts have helped numerous businesses to become highly prominent in local search results.
Our goal is to get your business into the crucial top 3 Google Map listings and in turn, encourage potential customers in your geographical area to visit your website, request directions or to call you directly.
Our skilled PPC consultants have years of experience deploying successful paid search campaigns for small and medium sized businesses.
We believe our success is built on the foundations of understanding your business and target audience.
Our aim is to get under the skin of your business.
By listening to you, researching your audience and competitors and gathering data, we uncover and answer your customers’ pain points, what makes you unique and why the prospect customer should choose you.
We believe that success comes from our ability to listen and understand your business. Your dedicated account manager maintains regular dialogue with you, providing monthly reporting and quarterly strategy planning to drive results.
We are based in Billingshurst, West Sussex, a historic village on the old Roman road linking Chichester to London, just a few miles from the thriving business hub of Horsham. We work mainly with businesses located throughout the county as well as in East Sussex, Surrey, Kent, and London.
We are very much part of the business community in our neck of the woods and are proud to be working with some of the area’s most forward-looking and successful enterprises. Most of our work is with direct clients, but we also support other marketing and PR agencies with our specialist SEO skills.
As our client base is predominantly professional services, business services and local consumer services, visibility in the local area is a priority and so we will weight our activity to local SEO and gaining rankings for people searching for keywords in a particular location. However, some of our clients are looking for leads nationwide and so our SEO is focused on raising visibility on a generic keyword level, rather than keyword and location level.
London is a competitive market for pretty much any sector – to get to the top of search results for London related keywords requires a turbo-boost on the SEO tactics needed to gain results. We have extensive experience helping businesses increase their visibility, gain traffic and enquiries from London searchers.
We also carry out digital marketing focused on building business in English speaking territories such as the US, Canada, Australia and New Zealand. For us, local marketing means using our techniques and skills to grow our clients’ businesses in any location.
We help you get found online with well-researched, well-written and well-optimised content. From converting landing pages targeting high user intent keywords, to informational content aimed at buyers in the research stage, our B2B content marketing strategies are designed to get you results.
B2B content marketing doesn’t have to be boring. But it does have to have your target audience in mind. By investing in a solid content marketing strategy full of high quality content, you will do much more than drive people to your website; you’ll inform, educate and entertain. This, in turn, builds trust and ensures your B2B content marketing strategy is working hard to generate leads and demand.
The core of successful content marketing is the creation and promotion of original and engaging content that attracts potential customers to your website. Creating great content which improves your organic search positions is the starting point, but our content marketing skills cover the promotion of that content across multiple web channels to gain links and views. As the reach into new audiences extends, traffic to your site and new customer numbers grow.
Our expertise in B2B content creation includes:
We then optimise and deploy content across:
B2B content marketing comes in many forms – including long form content to a shorter blog post. While it is good to have a broad range on B2B content on your site, creating valuable content is the most important part of a content marketing strategy.
A successful content marketing strategy that ties to marketing campaigns and feeds into other marketing channels, will help to generate leads, driving business growth and improve search engine rankings.
A solid content plan is one of the key ingredients in a successful B2B search strategy.
But B2B content marketing is not just about putting words on a page, or including your keyword as many times as you can.
Google wants to provide searchers with helpful and valuable content. Content written for people first. Content that demonstrates great EEAT. When you deliver content with this in mind, you reach the top spots on Google. That means more traffic. And that means more qualified leads.
B2B content marketing is a relatively low cost channel that delivers big results. However, not all content marketing strategies are created equal. By creating a content strategy that that is tailored for your target audience and that answers questions they have, you not only ensure that Google sees your content as high quality, but that potential customers do, too. This allows you to reach the at the right time on their customer journey.
Poor quality content is at best, ignored, and at worst, penalised. So taking the time to invest in high quality B2B content is imperative for improving your search engine rankings.
So what is involved in developing a great content strategy?
At the start of a B2B content marketing strategy, we start with keyword research. Keyword research helps us understand the search terms your audience is using at different points of their buying journey. Our content plan defines what the intent is behind these search terms in order to develop content ideas. By conducting this audience research, we are able to create content with well written copy alongside informative and helpful content.
Creating content that answers the searcher intent and is easy to read and understand will mean your visitors spend more time on the page. With a great internal linking strategy, you encourage the visitor to click onto other interesting content on your site and through to your lead generation pages. And great backlinks to the page from digital PR demonstrates content authority.
These metrics all combine to create a landing page worthy of being ranked at #1.
If you are a small or medium sized business looking to grow, we would love to hear from you
