PureClarity is a powerful ecommerce personalisation platform that offers a wide range of inclusive features allowing you to give your visitors a personalised journey throughout your website and within email.

PureClarity analyzes your customers behavior, learning their habits and enables you to deliver automated, personalised recommenders within search results, promotional banners and on-page recommendations in real-time.

The toolset is powered by Artificial Intelligence and Machine Learning without the management overhead!

With PureClarity all features are included, and you can choose to leave the system to run itself and manually and enrich with personalised marketing campaigns where needed.

Build unique shopping experiences

Targeted content funnels traffic, builds loyalty and incentivises purchases. Show promotions and messaging relevant to the individual.

• Funnel visitors to the right content quickly with different images
• Capture meaningful leads with tailored email capture pop-ups
• Encourage action with pop-ups shown at the right time
• Show dynamic CTAs in global banners
• Create any content to show to any customer segment

Seamlessly target any customer segment

Target customers based on a wide variety of criteria. Use what customers click on to dynamically alter their experience.

• Target based on location, device, UTM codes and more
• Segment by past activity including orders and previous visits
• Create real time segments based on the cart and current page
• Use what customers interact with to create seamless experiences
• View key metrics for any segment and export their email addresses

Stay in control with real-time analytics and A/B testing

Analytics updated in real-time keep you informed on how your dynamic experiences are performing. See when content was shown; engagement rates; attributed sales and more. Quickly create A/B tests to optimise performance.

Dynamic chat bots

Help customers with messaging and chat bots that are shown at the right moment to the right customer

• Show messaging based on UTM code, basket content and more
• Ask a series of questions to understand your customers needs
• Use answers to segment customers to create truly dynamic experiences
• Easily reduce abandonment and offer dynamic up-sells
• Create chat bots to handle out of hours queries