Not Just SEO

Search Engine Optimisation - SEO - is the process of improving various aspects of a website in order to position that site better in organic, or free, search results to deliver new & relevant visitors to the site. 

Not all search results are dominated by paid results & many sites still receive the bulk of their traffic via this "free" traffic. The cost is time to make you more visible than your competitors. 

SEO will work, but it is getting harder as Google requires more from a site in order to rank it in their search results. You need to put the effort in however it still remains a massive opportunity.

I work with businesses of all sizes to grow their online visibility - helping you to gain new customers & make current ones come back for more. I also work with agencies, providing search services for them & their clients.

I take the time to understand your business, the challenges & your competitors. I don't offer packages - every site is unique - instead, I build & deliver a viable, ethical plan tailored to your goals.

Search marketing consultant with proven experience of connecting companies of all sizes to their target audiences.

If you're looking for an increase in 'free' traffic from the search results that appear beneath the Ads, then SEO is your answer.

If you had much more of this traffic & it's dropping off then SEO is also your answer. I can help you rank well for the 'right' keywords, not just any old keywords. No crazy "1st page of Google" promises, much more of a proper, ethical plan.

There’s a lot of information about what SEO actually IS, but what about what it ISN’T?

Welcome to the world of SEO myths. These can lead you to waste precious time and money on things that will never improve SEO. Here are my top 15 common SEO myths and misconceptions.

Search Engine Optimisation is an essential part of marketing strategy. If you want to get noticed by potential customers, you should invest some budget into this part of digital marketing. There are many myths surrounding the SEO industry, here are a few explained.

  • SEO is a one-time job
  • SEO is dead
  • PPC advertising helps rankings
  • There is a duplicate content penalty
  • Domain age is a ranking factor
  • Google cares about Domain Authority
  • LSI keywords improve your rankings
  • Bounce Rate is a ranking factor
  • You cannot rank a slow-loading page
  • Buying 20,000 backlinks for £10 works
  • Quantity of links is more important than quality
  • Social signals are a ranking factor
  • Google uses Google analytics data for rankings
  • XML sitemaps boost rankings
  • SEO is extremely expensive
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