We live in a world where brands no longer influence people. People do.
Your customers are now in control.
They are not interested in brands trying to sell their way in.
They are interested in brands that can enhance their lifestyles through their products, services and solutions. Brands that genuinely provide something different to their competitors. We are for likeminded, progressive individuals who are only interested in moving things forward.
Advertising is almost always the most expensive part of the marketing mix. So our award-winning campaigns are created to maximise media investment by building in consumer participation through social or retail.
We have a long track record of propelling brands to number one in category whilst spending less than their competitors. It’s worked for large, blue-chip clients including adidas, Britvic, Jeep, Samsung, Starbucks and KFC. The smaller brands get big love too, with the likes of Haven, Superdry and Wickes all getting the most from every advertising £.
That could be why Contagious have included us in their top ten ‘Best and Bravest Agencies on the Planet’ for the last two years. Now, onto the hat trick. Our promise to you is that we will drive your business forward.
Content is King. Which is why we hold court with our own dedicated content division. We plan, produce and distribute content which disrupts and resonates.
To do this, we embrace the ‘full stack’ of disciplines – creatives, film-makers, studio workers, editors, sound engineers. We’ve got ‘em all, right here under one roof, making it easy to turn around cost-efficient content at speed.
With every brief, we put the intended audience and platform first. Then a team of platform and digital specialists work closely with creatives and producers to make sure our output performs brilliantly in its channels.
Getting attention is never easy. But our award-winning PR team make it appear so. Their use of cultural insight, married with a top-notch little black book of media and influencer contacts, results in hard-working and disruptive campaigns, time and time again.
With global, pan-European and UK accounts (including the likes of Samsung, eBay, BRITA, Haven and UN Women UK), every brief is approached with the same level of gusto and ambition, with a particular appetite for taking brands outside of their category to make them even more relevant for consumers.
We seek out and convert new customers at a price that drives the maximum margin for your business.
We are part of the Cheil Worldwide network.
Our partnership with Cheil has allowed us to extend our global reach to a network of 55 offices.
The days when a set of values and a brand onion were enough, are gone.
To create traction, Brand Strategy must be dynamic and useful across a fragmented media landscape and complex business.
We build brand strategies for the Participation Age. Rooted in the brand's Passionate Purpose, Distinctive Character and Core Offer, they’re designed to live and breathe in culture.
They drive every element of the brand's output, touching all the right people in all the right places; communication, innovation, colleague engagement, customer lifestyles – no touchpoint is left behind.
Through Participation Branding, we’ve designed successful strategies for Samsung, Pizza Hut, adidas, Haven and Starbucks, to name a few.
CAPABILITIES
Digital Marketing Platform Development
Our in-house team of over 150 digital delivery specialists create innovative platforms, content and experiences for the likes of Samsung, adidas, KFC and Suzuki to name a few.
Solving digital problems and creating world-class interactive experiences requires a blend of skillsets. With no dominant discipline, we build tightly integrated, multi-specialist project teams.
From AR and VR, to innovative UI design, mobile web apps, 360 film, digital content and CMS/LMS platform delivery, we have the talent for the most ambitious projects.
We’re proud of our accolades in digital excellence from Cannes, Eurobest, The Clio’s and many more.
CAPABILITIES