PR For Universities

PR For UniversitiesGet Public Relations Support For Your University

PR for universities is essential for ensuring clear communication within the media.  

The difficulty is finding the right PR agency to handle the campaign.

 As there are hundreds of PR agencies around the UK to choose from, finding one that knows the education press.

Just fill in the form to obtain advice and quotations from PR companies that have experience in education and doing PR for universities.

What Is Public Relations?

At its core, public relations is about building and maintaining a positive reputation for your brand.  The competitive edge gained from a strong brand image can be invaluable to distinguish your business from your competitors.  

A PR company will work alongside other parts of your marketing to complement it.

Public relations attempts to create and maintain a positive impression of your business to anyone who comes into contact with it.

Is PR Support Needed?

Certainly it has a number of different uses.  

For promotion and encouraging new students to register, crisis PR, perhaps to protect an institute’s reputation against issues such as drug problems, anti-social behaviour and criminal damage.

It can also be used for the promotion of new courses.  

It is a very important marketing tool which needs to be handled by an expert agency, that has education marketing experience.  

From time to time it may be necessary to get advice from the department of education, so the PR agency must know how to work with them.

How Much Does Public Relations Cost?

This depends on a few factors, such as the particular agency that is chosen.  

As all PR agencies have different rates, the kind of campaign that is needed, and the level of representation required, in terms of the amount of time spent.  

It is wise to shop around for PR prices in order to find both an agency that knows about PR for universities and is affordable.

Choosing A Public Relations Agency

There are thousands of PR agencies around the UK, ranging from freelancers up to top PR agencies in London.  

It is advisable to select an agency that has marketing experience in the education sector.  They will be better equipped to handle your campaign, not least through having already established contacts in the relevant media.

By having a look at the agencies client portfolio should give you a feel for the sector experience they have.  Maybe even talking to some of their clients.  If the clients are happy they are receiving good PR support, then they are probably a good agency to speak with.

Services PR companies Can Offer

A good PR agency will offer a wide range of services to protect and enhance your reputation, and many now offer this online as well as offline.

Services include:

  • Reputation and brand management
  • Media relations
  • Crisis control PR is used by companies and celebrities
  • Writing and distributing media releases, newsletters and white papers to sites like Newswire.
  • Copywriting
  • Finding and planning events and conferences
  • Market research
  • SEO, social media & blogger outreach

Specify what services you need and local agencies who offer those services will give you the advice you need.

Discuss doing a PR stunt to catapult you into the media spotlight, done right PR stunts can be marketing gold dust for your business.

Another thing to consider is, do you have a PR brief available, or objectives you with to achieve?

Compare Multiple Public Relations Quotes

We always advise obtaining advice from a few different PR agencies.  

With public relations, you do not get what you pay for, the most expensive PR company in the UK does not make them the best.

As a price comparison website, we want to help you find the best agency for the lowest price.  We do encourage you talking with PR companies that are experienced in doing PR for universities.

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