PPC Agencies in Rotherham

PPC Agencies in RotherhamCompare Quotes From PPC Agencies In Rotherham

There are around 10 PPC agencies in Rotherham, ranging from freelancers that work from home, to full service marketing agencies that offer PPC along with a portfolio of services.

There are also a number of web designer in Rotherham that offer PPC along with their design services.

This leaves you in the difficult situation of deciding who to use.  Do you just go with the top PPC agency on Google, or the cheapest agency?  Do you go with an established agency that has a Google Partner badge on their website?

What about a freelancer, some freelancers are just as experienced as agencies, only they do not have the same overheads and profit margins.

This is where we at Marketing Quotes can help, by getting you quotes from local PPC companies in Rotherham that know your industry sector.  Just fill in the form and let us help you.

What Is PPC Advertising?

PPC advertising is a quick way to get onto page 1 for your specific search terms (or keywords) which is perfect for brand new companies that do not appear in the organic search results.  This could be a new restaurant in Parkgate shopping centre or an engineering company in the Great Eastern Way Industrial Park.

PPC advertising works in a very simple way.  Each time a website user clicks on your advert, a small fee of a few pounds is paid to the search engine.  Some companies spend less than £100 a week on PPC advertising, some spend million a week.

An important thing is to channel people to the most appropriate page of your website, rather than sending them all to your homepage, or contact page.  People want to find exactly what they are looking for without searching.

Perhaps a new ‘landing page‘ will need to be created, in order to be the best match for your advertising?

Thinking Outside The Box For Keywords

One thing to remember is that everyone is different and when it comes to internet searches, we all will use different search terms when looking for something.  For example:

  • ‘Childcare in Rotherham’
  • ‘Children’s day care in Rotherham’
  • ‘Nurseries in Rotherham’
  • ‘Daycare for children’

Bare in mind that men and women think differently, and there are so many people from different cultures in the UK now, you need to be open minded when considering keywords and search phrases.

So using ‘broad match’ and ‘exact match’ options is wise.  Most PPC companies in Rotherham should be experienced in setting up different keywords for you and split testing advertising campaigns to see which work best.

Some Things To Consider

Not all PPC agencies in Rotherham are the same, all have different experience, difference levels of experience of internet advertising on search engines and social media platforms.

We do advise doing some research on the PPC agency you like the look of before signing up with them.  Have a look through their client list to get a feel for the industries they work in.

We suggest organising a meeting with the PPC agency, to meet the staff, look around their offices, and put to rest any uncertainties that you might have.

Some PPC agencies in Rotherham state they are the best PPC company in the UK, and have years of marketing experience and multi award winning.  This can lead you into feeling they are the best agency to go with.

A meeting gives you the chance to dot the i’s and cross the t’s as to whether they are the best agency to ‘invest’ in.  Quiz them about their knowledge of your business, industry and sector knowledge.  Do they know about your competitors?

How experienced are they on using Google Adwords and Bing Ads?  Will they include advertising on social media platforms along with the main search engines?

Social media advertising is much cheaper than advertising on the main search engines, but if people are looking for you, they will use a search engine.  Knowledge of both is important.

Compare Multiple Quotes From PPC Agencies In Rotherham

Since all marketing agencies in Rotherham are independent, all set their own fee structure.  Smaller agencies are cheaper, as they have lower overheads and lower profit margins, but they do lack the experience of established agencies.

Choosing a marketing company is always going to be a challenge.

With marketing, you do not get what you pay for, going with the most expensive PPC company in Rotherham is no guarantee of better results.

Chemistry does play a part, how did you feel after the meeting, do they seem like they know their stuff?

We want to help you find the ‘right’ PPC company in Rotherham for your particular business.  Just fill in the form and let us help you today.

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