As an accountant, there are just so many options available to spend the marketing budget: Social Media, SEO (Search Engine Optimisation), Public Relations, Email Marketing, Branding, Content, Pay Per Click, Tax Cards, Newsletters etc, etc. And that’s precisely what most firms do: spend money, not invest in a return in new business. We are here to help your accountancy practice rise to the top.
After 20-years of working with accountants, we have a pretty good picture of the personalities that get great results working with us and those that don’t!
First, we build a detailed profile of the kind of clients you want to attract along with clearly defined campaign revenue targets. This is matched against data from a variety of sources to build a shortlist that answers your criteria.
A4G’s involvement doesn’t stop there. With the best will in the world accountants often fail to convert promising meetings into new clients because proposals are not followed up effectively.
We can help you throughout the conversion process. We can prepare meeting agendas, chase prospects for decisions, whatever help you need to ensure these critical early days reach a rewarding conclusion.