With solutions across paid, owned and earned channels, Performics creates more personalised and dynamic customer experiences and more targeted media buys. We harness billions of digital data points to optimise relentlessly for client success.

You wouldn’t buy a car without a test drive, would you? Our digital audits measure a client’s current media and content programs against our key performance pillars. We’ll provide recommendations and testing examples for each channel. As we like to say, there’s always room for optimisation.

Consumers don’t think about media channels and marketing messages, just lifestyle needs and personal preferences. Performics translates those needs into more effective media buys and more engaging content to deliver the right message to the right person in the right place at the right time.

Our industry leadership has cultivated deep partner relationships with the leading search engines, social networks and media management platforms, and technology tools. These partnerships give our clients unparalleled access to opportunity and innovation including early betas and exclusive expertise.

Performics pioneered performance marketing. And now, we’re reinventing it. Our suite of digital marketing services is built upon a foundation of intent—understanding how consumers decide—across all paid, owned and earned media touchpoints. Through fully integrated, dynamic and personalised experiences, we’re turning consumer intent into conversions.

For consumers, content often trumps ads in authenticity, playing a key role as the connective tissue across the path-to-purchase. But for brands, content development and SEO are often black-box processes of ideation and conception, untied or misaligned to bottom-line results. It’s time to hold content accountable to performance. Performance Content is our process of creating and optimising actionable content in pursuit of ROI goals.

Through 15+ years of unrelenting SEO micromanagement, we’ve nailed the basics (indexation, keywords, content optimisation). We’re now focused on next gen SEO—creating and optimising relevant, timely content that engines love to surface.

SEO no longer exists in a bubble. We’re boosting its potency by aligning with other channels. Through an owned/earned-first approach, we’re also reducing paid media costs by boosting organic rankings for expensive paid search keywords.