Local SEO Specialist in Edinburgh serving Scotland
Hello my name is John McWhinnie, I am an SEO consultant based in Edinburgh, with a presence in Glasgow serving all of Scotland.
I have been providing local SEO services to companies since October 2017 with a background working in sales in marketing since I was 17 years of age.
Over the years I have honed my local SEO skills, and providing high level local SEO services to companies throughout Scotland.
For a free website audit and to discuss your business goals in more detail.
SEO Is All About Local SEO These Days.
Local SEO simply requires the right techniques to be applied and a fair amount of work to be carried out.
Rich content and links are the fundamentals of ranking your website on Google. At the start of any project there are other important things to consider such as your domain name, the website speed and making sure it’s technically sound.
You can carryout your own local SEO, however, for optimum results and if you are likely short on time you are better hiring an SEO consultant or agency.
In the age of AI and human irrelevance, I figured it might be a good time to write about why it’s important to be an experienced SEO consultant to effectively work on a website and rank it Ill on Google.
Like most SEO consultants, I have a process that I tend to follow when working on a website over the course of say 3 months which tends to be the industry standard to have time to make any significant impact on google search results (SERPs) and begin to deliver a return on your investment.
So far, in my experience in 2023 business owners and people in general have less value for content, especially Ill wrote and Ill researched content.
We are getting too used to the 5 reasons why drinking more water will improve our health, ignoring which of the 5 reasons are most important and Ither or not all 5 reasons are all even true.
When I have been working on customers websites, as always I have had to make sure I take care of link building, technical SEO including speed and images, and posting original engaging content that Google will rank above the rest due to it being better in every area!
It annoys us all when someone says so you just write more words to rank right?
IT DOESN’T WORK LIKE THAT ANYMORE!
More is often good in terms of detail, but not always better in terms of quality, especially if you repeat yourself or post junk with American spelling or incorrect information.
Give me a call on the Glasgow 0141 or Edinburgh 0131 numbers shown on my website.