We listen to you and get to know you and your business. We take the time to understand your culture and your business objectives. Our aim is to become a trusted member of your overall team.
PR is more than ever an essential player in any successful operation. Give us a call or email us today to find out more about our unique services.
Tradewinds’ main area of activity is achieving excellent editorial coverage in a range of new, electronic and print media relevant to the client's business, its products and its customers. We are not of the opinion that all publicity is good publicity; our media activity is planned and controlled to ensure serious positive results.
Tradewinds’ Managing Partner Sally Smith has outstanding experience. As a journalist, she has worked in fashion and beauty for Harpers Queen Magazine (now Harpers Bazaar); was a sub-editor on Woman; Business Editor on the Daily Echo; worked as a news journalist on the Daily Mail; Sunday Express; the Daily Telegraph and as a sub editor for BBC news in the UK; worked as a news journalist for the Daily Press and ABC TV news in Australia. She has had books published by Rigby Books and Michael Joseph; was Small Business Writer of the Year; has been awarded a Winston Churchill Fellowship. Her creative and writing skills together with her journalistic experience provide an ideal base for modern media based public relations.
Tradewinds' extensive experience ensures that the very best media can be identified and properly targeted; international, national, regional and yes even local – local media can sometimes bring extraordinarily successful results for specific objectives. Tradewinds works hard to ensure no opportunities are missed; whether through international and national news wires, radio and television, newspapers and magazines, trade publications; small independent radio and television channels; e-newsletters, local weekly newspapers or any of the other myriad vehicles that make up today’s modern media.
Tradewinds is led by managing partner Sally Smith who is involved in every client of Tradewinds. Work is never left totally to junior or inexperienced staff.
It is not easy to create something that will be taken up and spread like wild fiire across the internet - and the results aren't always ideal for companies or their specific products. However, when it is appropriate and when it works - what a result! We are not internet marketeers but we can provide exceptional creative ideas that can take off both in younger and increasingly more mature network groups.
At Tradewinds we have a history of exceeding all expectations. We offer top expertise at local prices – and we don’t talk jargon.
