EO is so much more than keywords: it’s the technical health of your site, it’s site structure and indexability, it’s brand authority and expertise, it’s helpful content, keyword search intent, links, UX, click-through optimisation, and so much more.

The most important part of your SEO strategy is keeping up to date with Google’s ever-changing algorithm updates and ranking factors – that’s where our Birmingham-based veteran SEO specialists come in.

From blog strategies to targeted posts for social sharing, content is an essential tool at every stage of the buying cycle. Our content marketing team assists with SEO, PR and Social strategiesto ensure every comma, apostrophe and full stop serve to educate website visitors and entice people to buy what you’re selling. 

Our creative team of SEO-trained writers love high-quality content creation and are always ready to generate leads through valuable content. We create digital strategies that suit your needs, tell brand stories to your target audience, and boost your search engine rankings.

Our Birmingham Conversion Rate Optimisation team firstly work with you to understand just how your customers are using your website. From this we can gain insight into where they’re dropping off and points in the conversion process that are jarring. The CRO strategy we provide from this is aimed at improving online revenue, maximising the impact of your paid budgets and assisting with SEO improvements.

Today’s PR is more than newspaper and magazine snippets; it’s about getting your brand featured online (and if you’re really lucky!) gaining some awesome backlinks to boost your SEO whilst doing so. The beauty of Digital PR is that any links received can be monitored for traffic and revenue/leads in Google Analytics via Referral traffic. You’re then able to attribute revenue and measure campaign success.

Our Digital PR Agency completes campaigns across a two-month window as a minimum, allowing time to research the idea, generate the relevant data (this could be via a poll, science experiment, survey or even FOI data), create the release and outreach to multiple channels (plus chasing them up!). We also monitor the response and results from the campaign to compile a performance report at the end.