Ridgemount is a team of storytellers. Our job is to ensure your organisation is being talked about by the right people in the right places in the most positive way possible.
We believe that the starting point for a PR campaign is to write great content. Stories that are engaging, compelling and positive. Once we have the stories, then we can share them.
PR in the building industry traditionally meant coverage in the trade press. We’ve been getting our clients regularly featured in the leading trade media for thirty years.
Building an effective media strategy, however, is about more than column centimetres: it’s about selecting the right outlets to reach your target audience and writing the copy that’s right for that outlet.
Social media can raise your profile, generate sales, broadcast your messages to your potential customers. Or it can waste an enormous amount of time.
You can’t ignore it – it’s a key component of any communications strategy. We can help you create quality audiences and communities and convert individuals into participants.
As with any PR activity monitoring and measurement are critical. We will always start a campaign by setting appropriate benchmarks to measure success.
And that’s a constantly shifting target as publications rise and fall and new digital platforms emerge all the time. What’s most influential? What message works in which platform?
Our job is to keep pace with the changing media routes in both traditional and new media to build cost-effective media strategies with demonstrable results.
Our little black book is bulging with contacts in the construction media and we like to share.
We run effective and thought provoking public relations campaigns in the UK construction industry and beyond.
For thirty years Ridgemount Public Relations has built its success on consistent core values. We promise to:
Ridgemount PR has worked with a wide range of clients to create many high-impact, award-winning campaigns.
Transitioning from Universal Analytics (UA) to Google Analytics 4 (GA4) might feel overwhelming – a step into the unknown. Here at Ridgemount we think that far from being something to be feared, GA4 is to be welcomed with open arms. The platform is designed for exceptional tracking, enabling businesses to gain deeper and more actionable insights from their website user data.
Google Analytics 4, (or GA4), is a massive step up from Universal Analytics.
GA4 is responding to a new digital landscape where user privacy is ever more important while in-depth and flexible analysis of website user behaviour is a top priority.
One of the main changes is the way interactions are measured. Universal GA (or GA3) tracked sessions – essentially following individual users across a site and reporting on what they do.
GA4 tracks events rather than sessions. The individual user is anonymous, what is important is the individual actions that users are taking (events).
These are highly customisable and you can set up tracking for the specific event or action that you want users to complete.
Just as important, GA4 will collect together user data from across platforms – including Apps – providing seamless integration with other Google products.
Data tracking is changing, and it’s changing quickly. GA4 was released to enable business owners and marketers to look forward to a future beyond cookies.
Designed for effective cross-device tracking and a better understanding of user engagement, GA4 is a big upgrade from Universal Analytics, allowing for a more precise data-driven strategy and relevant analytics experience.
It can be difficult to get noticed online, we know that. As a results-driven SEO agency, we understand that ensuring your website is visible is more important than ever.
But how exactly do you get visitors to your site? Well, the most credible way is through organic search, which is why nailing your SEO is key.
Your website deserves to be seen, especially by the right people. SEO is an essential part of any digital marketing strategy; it helps Google to put your business and website in front of the right audience.
By defining the right B2B SEO strategy, we can increase traffic to your website and ultimately increase revenue.
Being a specialised B2B SEO agency, we’re not just about rankings – we’re about understanding your market inside and out.
We’ll help you to understand your audience and tailor your website and its content to your business needs.
Helping you stay ahead of the competitors, our SEO team has a passion for optimising websites to rank organically with a range of search engines, including Google.
SEO is one of the most effective ways of attracting new customers and building your online presence, which is why it’s so important!
Need social media help? Well, you’ve come to the right place…
Here at Ridgemount, we live, breathe and sleep social media (cliché but true).
Chronically online, our built environment specialists know how to work a feed, from Facebook-worthy posts to viral TikTok trends.
Whether you’re looking to grow your socials, create buzz-worthy content or even just need help making some noise online, we’ve got you covered.
When done right, social media can be a powerful tool for connection and creativity. And we think we’ve mastered it. But don’t take our word for it – our work speaks for itself.
Over the years, we’ve crafted and delivered award-winning campaigns that have not only met but exceeded expectations. From boosting brand awareness to driving conversions, our results are proven.
Take a look at our case studies and client testimonials, where our real success stories show the impact our strategies have had.  
We offer a complete and flexible service covering all aspects of social.
We believe there is no ‘one size fits all’ when it comes down to a social media strategy, which is why we tailor our services to you and your brand.
Our services vary from writing the occasional organic social post to full paid social campaigns – whatever you need us for.
Social Media Strategy
Fail to plan, and you plan to fail. A solid social media strategy is the route to your success online.
Your goals become our goals, and we’ll help you tailor a plan that’s right for you, whether that’s in the built environment or any another specialised sector.
Ridgemount has been at the top of the PR game for over 30 years. Our skill in Media Relations is one of the reasons we are number one.
When a journalist is contacted by Ridgemount, they expect killer content and informed copy all delivered in a timely and friendly fashion.
