We have more than 15 years of experience supporting manufacturers and distributors in the electronics, electrical and IT industry sectors. Our services deliver successful and cost-effective PR and promotional campaigns targeted to increase market awareness, create new customers and develop relationships with existing customers and the media and include; press release origination and fulfillment, white papers and technical articles new product launches, brand building, enquiry generation. Continuous media contact is maintained for forward feature monitoring, interviews, comment, relationship building etc. Proactive can provide or co-ordinate the provision of advertising design and placement, product cards, direct mail and email “shots”, promotional videos, web site design, brochure design and printing, promotional items etc. to ensure optimum results, consistent branding and clear messages.
Search engine optimisation (SEO) is where we aim to help your website rank better in search engines for related keyword phrases. When we build your website, we always consider the text you have supplied and offer advise and suggestions to make it more favourable to Google and other search engines. We can develop and design compelling content for Print and Online Media
When building your website we also offer a starter SEO package to get you going with a number of important items. We create a Google account for you so we can install Google Analytics to track visitors to your website; we set up Google Webmaster Tools which gives feedback on the health and other aspects of your website; we submit XML sitemaps to make sure the search engines reach and index all of your website pages; and we also create a Google+ Business page for you – this gives you additional exposure in the search engine. While off-site SEO is an optional extra, in our opinion it is one of the cheapest forms of marketing that any business can undertake and therefore should be considered by most businesses. Due to the on-going work required for off-site SEO we make a monthly charge related to the keywords that you want us to target.
We can also offer a monthly service to try and improve your site so that it keeps ahead of your competitors who are trying to reach the top on the same key phrases. SEO is a service that takes time to get to the top, and also, once you are there it doesn’t stop. SEO needs to be maintained to ensure you can keep the good ranking in the search engines.
Creating web designs using the latest industry-standard software. Our aim is to build appealing, fast-loading sites, which are easy to navigate.
Every project has its own individual needs, therefore, after the initial consultation process we will supply you with a quotation – and we always aim to be competitive. Below is an overview of the services we offer, plus the way in which we would normally build your website.
John Ellis has over 30 years’ experience of manufacturing, distribution, sales and marketing for UK and Multi-National electronics corporations. With more than 15 years client-side marketing experience, engaged in direct and agency provided activities, John fully appreciates the need for a personal relationship between agency and client and trouble-free implementation of all Agency activities.
We specialise in PR and Marketing Communications for high technology industries including Electronics, Electrical and IT Manufacturers and Distributors.
