Welcome to Alpha, the branding and marketing specialists.
Since 1989 we have worked with clients across most business sectors to provide robust strategy, workable plans and outstanding marketing collateral.
Our disciplines include route to market strategy, market research, naming and branding, trademark registration, copy writing and graphic design for packaging and all on- and off-line marketing collateral.
The core Alpha team includes founders Elaine and Kevin Nester, both of whom are brand and marketing specialists and business growth coaches; also graphic designers and website developers.
We provide a full service in conjunction with a well-established network of associates including market researchers, photographers, illustrators, printers and search engine optimisation (SEO) specialists.
Our point of difference as a marketing agency is that we practice as we preach – by creating, launching and sustaining our own food brand, we have gained a deep understanding of the issues faced by our clients.
We launched Beyond Dark chocolate as an exercise so that we could experience the route to market journey in one of the most competitive market sectors.
This gave our team insight into what buyers are looking for.
Marketing comes in all shapes and sizes, from print advertising in magazines to full blown billboard campaigns.
We can help you plan, organise and execute a marketing campaign to suit any budget.
A preliminary meeting with you will help us to establish who your target market is which will influence our campaign suggestion.
Brands are more than just logos, they represent everything that your company stands for and believes in.
We will help you to develop a clear expression of what is important to you and your customers so that we can design the graphical interpretation of your brand which effectively communicates this.
Alpha designs and develops websites for all industry sectors from basic corporate sites to complex e-commerce.
Depending on your budget, we offer all singing, all dancing custom design and build websites or WordPress templates which we re-skin to match your brand identity.