Shortlist Marketing is a B2B telemarketing and lead generation company based in Nottingham. We thrive on creating intelligent and integrated campaigns that generate real results and value for our clients. For us the telephone is at the centre of all successful B2B lead generation activity, and our staff are great with it.
Founded in 2012 our business was built on the principles of generating real return for our clients, customer service and enjoying what we do. Hopefully this is reflected by the fact that we still work with our original customers and staff. From Argentina to Birmingham, Scotland to Nottingham, our experienced and mature global staff deliver on your campaigns, updating you throughout the entire process. Our telemarketing service blends effectively with traditional and digital campaigns to provide you with a substantial ROI.
Our Sales and Marketing techniques are all about adding value and generating returns. Through the development of relationships, pipelines and leads, we provide data that leads to results. Our clients know that our services offer more engaging and intelligent prospects and lead sales opportunities.
Increasing quality leads is the top priority for 68% of B2B professionals (B2B Technology Marketing Community). We take the time to understand your company, products & services, market and competitors to generate both the quality and quantity of leads you need to meet your growth targets.
True lead generation isn’t just about the quick win, it requires skill and experience to manage your prospects, communicating to them in the right way and at the right stage of the pipeline until they are a real sales opportunity for your sales team.
In many ways B2B lead generation has changed incredibly over the last decade with the rise of digital and social media, the analytics available, the amount of marketing noise your prospects are bombarded by etc. But the fundamentals are exactly the same, understanding your target market and communicating with them effectively. That’s where our team comes in.
Effective B2B telemarketing isn’t just about closing every conversation today, but building up a solid pipeline through practical questioning and intelligent sales conversations. This approach not only uncovers immediate opportunities, but will ensure you have a healthy pipeline with a steady stream of high quality sales opportunities.
You’re trusting us to represent your brand, so it’s not only imperative that we put great experienced callers on your campaign, but it’s vital that we both invest the time and effort in training our staff on your products/services, company and markets.
From our research 35% of all inbound enquiries, telephone, email and web, never get followed up, Forbes found that 71% of all internet leads were wasted and sales people take 46 hours and 53 minutes to pick up the phone and respond to a lead.
There are lots of reasons why this might be the case, but very few are legitimate. Let us take the hassle away by following up all inbound leads, whether they be web, email or telephone. We guarantee to respond within 15 minutes, during office hours, and report to you daily the outcome and where the prospect is in your sales funnel.
