In 2009, in the outset of the financial crisis, we set about creating a disruptive, proactive and fresh communications agency out of a kitchen in East London.

The media and social landscapes are fragmented. Touchpoints have changed. Cycles shortened. Behaviours evolved. New competition from all angles.

Since those early days, we have grown up. With offices in London, Leeds and Zurich, we have become a 20 strong trusted partner to a wide variety of organisations. Yet not everything has changed. Our core values remain the same, and we continue to believe that we can do our best work as a firm where our senior team remains actively involved in all client work.

But the fundamentals have never been truer – you need to know your target markets intimately and be able to tell your story in a way that captures attention. We have a track record of helping our clients do this through strategic counsel, issues management and multi-disciplinary communications.

The best way to think about a brand is like a person’s reputation. People may consider how it looks, but what really matters is what is said and done. Our role is to help you bring these to life. 

We can connect with your audiences both directly and indirectly. We have an especially strong track record in using the media to build favourability, but increasingly work with clients on building their connections directly through digital channels.

Experience shows that business to business brand building starts in the backyard. Fostering strong, positive relationships with your trade media and influencers is a significant first step – especially for those in alternative sectors such as blockchain, fine wine investment and medical cannabis.  

The most important factors are to define your story, demonstrate expertise and to make it easy for busy journalists. We work seamlessly with our clients to do each of these.