Backlash is a full service creative experiential agency with all of the in-house functions you would expect to deliver an end-to-end service.

Typically, a project will follow a path of strategic consultation, creative concepting, 2D & 3D design, production development, live event and project evaluation. Each of these stages are managed by our experienced project management team.

Backlash creative responses are about taking our clients on an inspirational journey that explores a breadth of concepts and strategies, to push the potential of the brief.

This creative process is developed in a completely collaborative and solution-driven environment, as we do not confess to be experts in your brand.

Face-to-face experience driven marketing can take many forms, we typically work with our clients across four key activation disciplines providing end-to-end delivery: experiential, retail, exhibitions and digital.

Backlash was created to provide brands with a new, more progressive creative experiential marketing agency model. We have taken years of experience working for large successful global agencies, across many categories and channels, and distilled them into a unique industry offering.

By making this exciting form of face-to-face experiential marketing accessible to all, we win the hearts and minds of our clients.

PRODUCT LAUNCHES

PR stunts or launches are our favourite type of brief as it requires us to think up the most fantastic creative ideas that are going to capture the public and media’s attention.

ROADSHOWS

Delivering creative experiential activations around the UK can often be expensive. By using clever design and a UK wide network of production and activation partners, we ensure that roadshows deliver their price driven ROIs.

INFLUENCER EVENTS

These all important content generating experience must not only create highly shareable content, but also be exciting to ensure that the event is a must attend for influencer and VIP attendees.

POP UP SHOPS

Whether tactical out-of-store or heightened in-retail events, these exciting retail environments become a destination for loyal brand fans and new consumers seeking unique experiences.