We offer a wide range of digital marketing services including search engine optimisation (SEO), social media marketing, content marketing, email marketing and digital advertising. As one of the best marketing companies London has to offer we also provide marketing automation solutions to optimise the sales pipeline to maximise conversion and optimise lifetime value. Abacus Integrated Marketing Agency is a full service digital marketing agencies London W2.
Is your website delivering a poor user experience? Do you need to feed your sales funnel or improve the performance of your sales pipeline? Are you frustrated by insufficient leads, poorly performing campaigns or low website conversions? Are your sales people using sales collateral that fails to deliver a credible first impression to prospective clients? Do your marketing materials lack a consistent look and feel? Are you missing out on a strategic marketing plan to deliver your business plan goals? Would your organisation benefit from a better brand proposition - both internally and externally?
We have a team of people who have worked at top London marketing agencies over the course of their careers. We have delivered high quality work for blue chip corporate clients on big budget projects. We now wish to offer our services to help well-funded start-up enterprises and ambitious small to medium-sized businesses. We know you value strategic competence, creative excellence, professional delivery and value for money - and that is what we offer.
We create and deliver integrated marketing strategies for our clients, which typically include sections concerning: organisational resilience, strategic and creative brand propositions, sales collateral and marketing communications, sales processes, customer touch points, lead generation activities and customer lifetime value. Our research process outlined below invariably leads to the identification of a range of insights which inform the marketing strategies we deliver. These insights lead to recommendations which impact upon the processes by which we are able to deliver strategies as efficiently and effectively as possible.
A strategic corporate brand proposition is concerned with creating a foundation upon which a corporate culture can be built.
It is a framework around which the desired character of an organisation is delivered. It is the mindset and attitude of how it wishes to go about its business on a day to day basis. It is about creating rules about how the company interacts with its stakeholders – owners, directors, management, staff, partners, associates and, of course, customers. It is concerned with the vision of the business and the means by which the company wishes to achieve this vision – this means is often called the mission statement. It identifies the skills and virtues of its people, products, systems and processes.
