The Smile Practice Growth package is for ambitious owners and principals who are looking to grow their business.

Whether by increasing surgery occupancy, increasing the mix of high value patients, expanding their existing practice or buying a new practice.

Equally, you may be introducing additional specialist treatments or you may be looking to maximise recurring income before preparing to sell your business.

It could be that you are simply looking to take your practice to the next level and have made the decision to enlist the help of dental marketing professionals for the first time.  You may be looking to reinvigorate your current brand image for today’s patients.

Equally, you may be launching a new practice or even expanding your network of practices and looking to establish a strong group brand. 

Enter Smile Marketing with our team of highly experienced dental marketing experts ready and raring to go. We can create a tailored package of support that’s right for you – whatever your size – and can provide you with all the marketing skills you need to grow your practice.

We call it Team Smile.  If you haven’t considered the potential of TV advertising for your practice, it’s time to sit up and listen – traditional TV advertising delivers an ROI of £1.70 for every £1 spent.  

You’ll always have a dedicated person who looks after you (it’s simpler, and more personal). But you’ll also enjoy our complete-suite of services – services that include: Business Planning, Marketing Strategy, Recall Improvement, Branding, Design, Google Pay Per Click, Facebook, Remarketing, e-Marketing, Social Media, Newsletters, PR, Advertising, Signage, Practice Literature, Copywriting and Special Events.

WE ARE A TEAM OF MANY TALENTS

Practice growth consultants, branding specialists, marketing experts and project managers, graphic designers, illustrators, copywriters as well as paid search and social media specialists – each of whom is deeply knowledgeable on the dental, facial aesthetics and medispa sectors.

WE ARE EXPERIENCED IN EVERY DENTAL NICHE 

Including dental practices, specialist practices, dental spas, referral centres and labs as well as working alongside other professional services including dental recruitment, dental IFAs, dental accountants, dental lawyers, equipment & supplies, practice refurbishment, insurance specialists and dental teaching & training providers.

EXPERT MARKETING SERVICES, ONE POINT OF CONTACT

You’ll always have a dedicated person who looks after you (it’s simpler and more personal).

But you’ll also enjoy our complete suite of services – services that include: Business Planning & Consultancy, Marketing Strategy, Recall Improvement, Branding, Design, Lead Generation, Paid Search, Facebook & Instagram Advertising, Remarketing, Internal Marketing, e-Marketing, Social Media management, Newsletters, PR, Advertising, Signage, Practice Literature, Referral Packs, Copywriting and Open Day planning & promotion.

WE OFFER CLINICAL INSIGHT

Enhancing your message to referring practices, our clinical insight is why leading dental surgeons and professors continue to choose us.

From informed dental copywriting spanning articles, blogs and social content to referral packs, PDFs and clinician profiles, you don’t have to teach us Dentistry – saving the time you’d spend with a non-specialist marketing agency.

WE ARE VERSATILE

Our way of working is very flexible depending on how you prefer to work, and your budget.

This could mean taking one of our fixed fee packages – Smile Business Planning, Smile Practice Growth, Smile Branding, Smile Pay Per Lead and Smile Practice Selector – or it may mean a retainer for expert monthly advice, practical marketing support and agreed deliverables.

It could even be a bespoke package for a practice start-up or dental business looking to maximise its value prior to exit. (or it could also be a combination of the three).

WE ARE PARTNERS WITH RENOWNED EXPERTS IN THEIR FIELD

Specialists who, like us, are firmly rooted in the dental industry – such as 4 Dentists Group (including Money 4 Dentists, Lawyers 4 Dentists, Accountants 4 Dentists and Practices 4 Dentists), Privilege Plan (flexible, practice-branded membership plans with lower admin fees), Pearl Dental Software (practice management software dedicated to independent practices and small-medium dental groups).

WE KNOW YOUR CHALLENGES

We already understand any hurdles and the challenges of running a successful dental practice as well as the opportunities – from CQC, GDC, ICO and GDPR compliance and Covid-19 right through to team development, perfecting the patient experience and filling your surgeries with your ‘ideal patients’.

First things first – we’ll give you the peace of mind of complete confidentiality by signing an NDA. Then, over half a day; we’ll dig into your objectives and explore:

– Where you are financially, where you want to be and the timescale.

– Your Strengths, Weaknesses, Opportunities and Threats

– Your ideal treatment sales

– What sets your practice apart from the competition

– The resources you have to hand – premises, people, technology and equipment.

Now we’ll set about drafting your plan. It will include: 

– A top line growth strategy to include your vision and growth ambitions

– Financial planning – including budgets, P&L, cash flow forecast, and break even analysis.

– Pricing structure

– Team and resource planning

– Supplier cost base review

Third and finally – you’ll confirm you’re happy and we’ll ensure that your Business Plan reflects your ambitions and objectives. It will include:

– Further discussion for refinement (Face-2-Face or Skype)

– Agree the Business Plan

– Set milestones and KPIs for review

Fast track your way to finding your ideal patients and growing your practice income by talking to the experienced dental marketing specialists…