We’re an integrated PR agency, partnering with our clients to deliver creative communications that build brand, exceed expectations and engage those who matter most.

We tell inspiring stories and break cutting-edge science, using ahead of the curve communications.

This is the mission Rachel Holdsworth set for her PR agency. She believed in it so much that she put her name to it.

20 years on, a lot has changed and so have we. But our mission is still the same.

Holdsworth Associates’ friendly team has expertise in public relations, digital strategies, social communities, content production, copy writing, web development, crisis communications, media monitoring, media training and influencer marketing to provide your business that added value you are looking for.

We have a strong network of freelance associates who provide flexible resources, who we have worked with before and who we trust to do a good job as part of any client campaign. This means we can provide you with additional capacity to best suit your needs.

By telling your story in different ways, across different communications channels, we reach your target audiences more effectively.

We help raise awareness of your product, project or service by choosing the best communications channels and tactics to reach those who matter most to your business.

Strategic PR is one of the most effective means of raising your business profile.

We consider PR to be the art of creating a positive environment for our clients. So your name is not only recognised, but respected by key influencers, decisions makers and your key targets. Whether consumers, businesses or potential investors.

Effective communications should change attitudes, increase awareness and understanding, and result in action. We create and implement innovative, integrated, cost-effective campaigns that achieve results.

Our team of specialists provides unique PR campaigns and strategic communications designed to meet your business objectives – which we can flexibly change as you grow and develop.

We provide you with meaningful, regular reports that enable you to track progress.

Although PR works best as a sustained activity, we also deliver short bespoke projects. Working closely with you to define the objectives, desired outcomes and budget at the outset.

This may include media relations, content strategies and creation, social media outreach, branding, website management, market research and surveys, case study sourcing, influencer engagement, direct mails and events.

If our proposals require additional expertise, we maintain excellent working relationships with a selected number of experienced associates to provide high quality services as and when required. This is a transparent process that we project-manage on your behalf, to ensure you receive a full service agency offering.

Digital & Social Media

Every business needs a digital strategy to support or, more often, lead your communications.

We can raise your profile and help engage your target audiences by employing the most effective digital tactics through the most relevant social media channels. Be that Facebook, Instagram, Twitter or LinkedIn. All leading back to an engaging website.

To us, digital and social communications are not just a numbers game. Achieving thousands of hits is pointless, if it is the wrong people who are clicking!

Our approach is based on creating relevant and original content that is optimised for both humans and search engines. This is delivered through sustained as well as shorter, more intensive communications strategies. We agreed campaigns with you in advance to ensure, together, we are able to generate a lively flow of information.

Implementing digital analytics, we find the right people who you want to engage with and make sure you appear in their digital sphere.

By making your digital and social platforms work well together, visitors, followers and connections have a consistent online experience that provides them with what they are searching for – helping to convert their interest into engagement and action with you.

Holdsworth Associates was awarded silver for ‘Best use of social media’ in the PRide awards.

Content Creation & Production

Original content is the key to successful communications

Our content is clear, engaging and evidence-based.

We are skilled writers and producers, who can create on-message content for your media packages, blogs, event materials, website, social media and much more.

We guarantee that all of our online content is SEO optimised and underpinned by key word analysis to encourage engagement.

Our experience and expertise in scientific, technical and consumer-focused communications mean we quickly get up to speed on new subjects. Producing content that speaks to your target audiences, whether they are informed or all-together new to the topic.