There are over 200 marketing agencies in Rotherham, from freelancers to larger well established digital marketing companies that are Google Partner Companies.
There are many web designers in Rotherham, PPC companies, digital marketing experts, radio advertising companies etc.
The challenge is that the internet is a big place and sometimes, having too much choice can be as challenging as having no choice. With marketing, you do not get what you pay for. The most expensive marketing company in Rotherham does not make them the best.
The difficulty if finding the ‘right’ agency for your business. Do you use a freelancer, who may be cheaper? Do you use a larger award winning agency who has lots of experience?
This is where we at Marketing Quotes can help, by getting you a few quotes from local marketing companies in Rotherham that understand your industry sector.
Just fill in the form to let us help you.
Choosing one agency is advised, over using 2-3 different marketing companies who lease with each other.
What areas of marketing did you need help with? If you need a website, have you considered support services such as internet marketing or social media marketing?
Choosing the right size agency is also important. If you are a national business like Standard Life, using a larger agency is wise, as they should have the experience and skills to support you.
We do advise to meet with agencies if you can, as not all communication is verbal. This is the benefit of using someone local over a marketing company in Dorset, or even in another country.
A meeting gives you the chance to meet the team, to see their offices and to discuss your marketing strategy with them (if you have one).
Some agencies make grand claims on their websites ‘we are the UK’s number 1 PR agency’ or we have won awards every year. A meeting gives you the chance to see if these claims can be substantiated or if it is just marketing.
Review meetings are also good every 3-6 months to ensure the campaign is going the way you want and you are getting ROI.
A big area of marketing that is very cost effective is public relations (or PR for short).
Bill Gates famously said ‘if I was down to my last dollar, I would spend it on PR’. There are many PR agencies in Rotherham to choose from, it is a case of finding one that knows your industry to be effective.
A big part of media coverage is successfully using PR stunts, as Virgin founder Richard Branson has successfully done over the last 3 decades. PR stunts can be like marketing gold dust to a brand and can get you national media coverage if done right (or even if they do wrong).
All marketing companies in Rotherham have different sector experience.
If you are a medical company, then using an agency that has a strong background in marketing for fashion companies is unwise.
Using an agency that knows your industry sector is advised. They should have a better understanding of any trends in your market, knowledge of your products/services, knowledge of your competitors.
This should get you better results, quicker over an agency that has not worked in your sector and/or does not understand your products or services.
One of the most powerful forms of marketing next to TV advertising is social media, and the best part is that social media is free to use.
Bear in mind that possibly every person in Rotherham is using one or more social media platform every single day.
Here are some figures that may surprise you of the number of users on the various social media websites globally (not just in Rotherham):
Imagine if you post a pictures on your Facebook feed, half of Rotherham could see it within minutes!
Talking to a marketing agency in Rotherham about how to use social media to it’s full potential should be a central part of your overall marketing strategy.
All marketing companies in the UK set their own monthly rates, which do vary significantly.
All web designers in Rotherham are independent, setting their own fees.
For this reason, it is wise to compare a few quotes, however choosing an agency based on price is also unwise. The cheapest agency is not necessarily the best, however you do not necessarily get what you pay for when it comes to marketing.
We feel chemistry does play a big part in the selection process. Also choosing an agency that understands your products/services and industry sector is wise.
Let us help you find the ‘right’ agency for your company.
Just fill in the form to get quotes from a few local marketing agencies in Rotherham that know your industry sector.