Fitness exhibitions are a great way for you to promote yourselves, your products, services and message.
Although the fitness industry is struggling at the moment, many fitness businesses find that events and promotional launches are still very helpful.
For many fitness companies, using conference centres (such as the NEC in Birmingham, the Olympia in London) are not as effective as they once were.
Due mainly to the costs involved. Renting floor space, a stand, taking staff away for 2-3 days, hotel bills all add up.
More and more people prefer using the internet rather than taking a day out to wanted around an event, and certainly it is a lot cheaper looking around a website than travelling to an exhibition venue.
Many fitness companies are utilising the concept of events at shopping centres.
By having promotional staff or a staged event to promote and market their fitness products, services. This is something Les Mills makes use of. As people are shopping they do get approached by people giving out free samples, taking surveys or stop to watch a performer/event taking place.
These can be very effective events in raising awareness and creating new customers registering for fitness services and products.
Fitness exhibitions and events can be very powerful in generating awareness and market exposure. However choosing the right event organisation company is important.
There are hundreds of event organisers around the UK; selecting one that knows the fitness industry is important, one that knows about fitness marketing.
15th -17th March 2024- Move Fit
This expo is held at ExCel in London that is focused on group exercise and all that Jazz! The event has some massive classes were you can take part in sessions delivered by some of the master trainers from Zumba, Les Mills, Clubbercise and many more. If you like GroupEx and are looking for a high energy event to attend, Move Fit is well worth a look.
21st – 22nd March 2024 – Perform XLive
Held at the cool Tabacco Docks in London, the event is two days of networking and learning with some of the fitness worlds greats. This event attracts a range of different people from the leadership of some of the most established fitness brands to new to the game personal trainers. The show aims to cater for all.
22nd – 24th March 2024 – International Fitness Showcase
This growing annual convention and trade show held in Blackpool is a great one to attend for all those in the North! It has a good balance of both theory lead and practical lead sessions that covers all areas of the fitness industry. The convention is aimed at those within the industry such as Personal Trainers, Fitness Instructors, etc…
28th March 2024 – The Fitness Wellness Summit
A great event hosted at the Helix in Dublin, that brings together a wide range of people and speakers in the area of health, wellbeing and physical activity. This event has grown strongly and has a great following, definitely one to attend!
12th – 13th June 2024 – Elevate
This is a convention that aims to bring together a number of groups in the world of exercise and fitness. This is done with the aim of promoting higher levels of physical activity and lowering obesity. This show really has something for everyone involved in health fitness and physical activity.
29th-30th June 2024 – Welsh Fitness Expo
A great event, hosted in Cardiff that brings together the fitness community across Wales and beyond. Some great speaker slots and education as well as a host of various fitness equipment and service suppliers.
TBC August 2024 – UKSCA
This conference is a great one for all of you that are involved with strength and conditioning, the sessions tend to be more technically focused. The convention always has a great line up of speakers from the world of Strength and conditioning, and if you are into training people for a sport it is well worth a visit!
12th – 13th September – PAF
This is a unique event that has been designed to bring together operators of sports facilities, local authorities, universities, schools, architects, and contractors with innovative industry suppliers in a relaxed and social environment.
18th – 20th October 2024 – Om Yoga Show
This is a great event for any of you interested in yoga, however seriously. It is nice to see so many different people come together to learn, participate and look at new innovations in the world of yoga. Held in London at Alexandra Palace each year the event is really one for all no matter your level or experience.
TBC November 2024 – BASES
This is one for all the exercise scientists out there. The venue changes annually and this year will be in Harrogate. This is a great one for all those involved with sports and exercise science of all disciplines. The conference always has a great range of speakers, from a wide range of backgrounds.
25th – 26th January 2025 – National Running Show
This is the biggest running event and a must for anyone who would like to improve their running technique or just gather some motivation to get started! This is the show that is held annually at the NEC and is classed as the North show, there is one in the South too! The event is always well attended and has a good following from the professional running community.
TBC 2023 – Body Power
Much talk of if this will ever return… will it??? This is now a massive expo that is held at the NEC in Birmingham, it is mainly focused in on the worlds of strength, power and mass, and is open to both industry professionals and the public. Over the past few years this convention has seen exponential growth!
There are a wide range of marketing companies around the UK. As a price comparison website we want to help you find the right marketing agency for the right price.
Choosing a marketing company is never easy, exhibitions and events are expensive things.
If you needed an exhibition stand, compare quotes from local exhibition stand designers.
All marketing agencies are independent companies, so set their own fees. If you want any of your fitness exhibitions to be successful, you have to shop around and compare quotes.