In the age of technology-driven change, it's never been more important to communicate the thinking behind your services and products.
We are a team of senior people with the experience to work in simpatico with your leadership, marketing and business development teams.
Our B2B PR agency model is geared to help you win more coverage than your competitors through expert thought leadership content and media relations.
We are a team of senior consultants. Our B2B PR agency is built around experts who can offer informed advice, challenge and enhance your ideas and offer effective views on how to present your proposition, team and business brand to the audiences that matter.
We offer decades of experience in B2B PR, journalism and content creation working with global enterprises as well as with smaller businesses and entrepreneurs.
We've run marketing teams, businesses and supported millions of pounds in incremental growth for clients.
Our client experience covers a wide variety of industries such as martech, ecommerce, adtech, media, marketing, creative advertising, design, service design, data management, B2B SaaS, telco, fintech and venture capital amongst others.
OUR APPROACH
We've created a transformational B2B PR agency approach. We call it the Book of Ideas©
Like all the best ideas it's beautifully simple. It's an approach to B2B PR and content marketing that combines editorial ideation and integrated content planning to arm businesses with a powerful library of editorial ideas and IP that can be deployed over time.
The ideas we create are razor sharp - that means the media will buy into them and your target audiences will want to read them.
THOUGHT LEADERSHIP PR AND CONTENT CREATION
Many companies and organisations are sitting on a wealth of knowledge and expertise that could help transform their market profile and support business growth.
Our unique Book of Ideas© approach to B2B PR, coupled with our journalistic expertise, will create a stack of editorial ideas, which along with your existing assets can be channelled into a coherent and effective business PR programme.
We offer a wide range of B2B PR services including:
From specialist business media to TV, our journalistic culture and thoughtful approach to content creation gives us the edge when tapping into the fast-moving news agenda.
The Book of Ideas© we create for clients both maps expert commentator potential and builds ready-made points of view and ideas that can tap into current events in individual sectors or at a national level.
Whether it is commentary on live events or pre-prepared editorial ideas, we have an impressive track record in creating valuable exposure for our clients, helping them reach large audiences; building personal or corporate profiles and influencing industry issues.
Based in central London, Simpatico PR works with handpicked independent PR consultants and business PR agencies in a range of markets across the USA, EMEA and APAC regions.
We work on a diverse range of international briefs from global thought leadership programmes to content marketing. Our strategies embrace the increasingly international reach of leading business media, newspapers and broadcast media, combined with specific targeting of specialist or niche media in individual markets.
Simpatico PR offers a channel by channel menu of services on platforms such as Twitter and LinkedIn.
Whether it is content for a specific project, an event or to develop a long-term strategy, we'll provide you with an honest assessment of what will work and what will not according to your business type, market and competitor activity.
We will also give you an informed perspective on viable or appropriate levels of activity according to budgets, business context and circumstances.