We are all members of the Chartered Institute of Public Relations.

Each of us has an appropriate media-related degree, significant media experience – or both.

We encourage rigorous ongoing training and professional development. 

That’s why staff members have won Young Communicator of the Year three times since 2006. We’ve also won awards for consumer relations, campaign planning and social media success.

Most public relations agencies can tell you what they do and how they do it. Only the best can tell you why they do what they do – and our Edinburgh public relations agency Holyrood PR is definitely among the best.

Every member of or expert PR team knows exactly why we get out of bed every day – it’s because we believe stories are at the heart of any business or organisation.

EVERY BUSINESS IS A MEDIA BUSINESS – AND HELP FROM PR EXPERTS CAN MAKE THE DIFFERENCE BETWEEN SUCCESS AND FAILURE

We believe that finding and sharing those stories in most positive way – on paper, online and on air – helps businesses and organisations increase the bottom line while making better places to work.

Everything we believe is demonstrated by what we do every day,  telling our own stories and those of our clients in words, in pictures and in video.

In the age of the web everyone is a publisher – which means it has never been more important to feature in the media that really matter.

Reputable newspapers, magazines and news broadcasters have never reached such huge audiences, whether on paper, on air or online.

There are many benefits from the enhanced public profile delivered by a successful PR campaign from respected public relations experts like those at Holyrood PR in Edinburgh.

Media coverage is the most powerful way to celebrate the expertise of your staff, launch a product, raise brand awareness or mark important business milestones.

Coverage in newspapers, trade journals, magazines, radio and TV stations also helps reach stakeholders, investors and potential new staff.

We believe stories are at the heart of any business or organisation and when those stories are shared it makes business more profitable, while building team morale and productivity. Every day we love finding and digging out those stories for our PR clients and use them to drive award-winning public relations campaigns that deliver measurable PR results.

IN THE age of the web everyone is a publisher – which means it has never been more important to feature in the media that really matter.

Reputable newspapers, magazines and news broadcasters have never reached such huge audiences, whether on paper, on air or online.

There are many benefits from the enhanced public profile delivered by a successful PR campaign from respected public relations experts like those at Holyrood PR in Edinburgh.

Media coverage is the most powerful way to celebrate the expertise of your staff, launch a product, raise brand awareness or mark important business milestones.

Coverage in newspapers, trade journals, magazines, radio and TV stations also helps reach stakeholders, investors and potential new staff.

Each item of coverage is likely to come with an online link from a trusted and recognised news source. This can boost your SEO by making your website more findable on search engines and rank higher for important search terms on Google, so increasing traffic.

We specialise in identifying stories which businesses and organisations often can’t see themselves – then we tell those stories in a compelling way to the widest possible audience.

Every opportunity for a picture, image or video is included in your PR mix to improve the chances of your news being spread and shared online.

After decades working in the media, our appetite for headlines is greater than ever.

WHEN it comes to social media and digital PR we’ve been ahead of the curve while other agencies were still asking: “What’s Twitter?”

However, we don’t just jump on whatever shiny new trend is catching attention. Instead we carry out extensive testing and research to find out what works, then we work with our clients to identify which platform are best suited to deliver the results they are looking for.

We’ve also worked with a host of clients of all sizes and across multiple sectors, which mean our team of digital PR experts have accumulated a huge wealth of social media and online PR experience as new media platforms emerge and existing platforms evolve.

However, we don’t just jump on whatever shiny new trend is catching attention. Instead we carry out extensive testing and research to find out what works, then we work with our clients to identify which platform are best suited to deliver the results they are looking for.

Social media allows our PR team to go a step further to benefit your business, by amplifying that positive buzz even further. In fact, the best way to check the social media credentials of any public relations agency is by studying their own social media channels.

So we’d love you to check out our public relations agency’s Facebook page, our Twitter feed, our LinkedIn page and our YouTube channel – and compare them with those of our PR rivals. Or go a step further and check out our  page or our Instagram feed

We suggest you do this so that you can see how serious we are about this – because first impressions are vital. While you may have spent huge amounts of money on an impressive office reception area, it will be worthless if your digital presence has been neglected.

Your website and social media sites are the virtual reception office of your company, and should be treated accordingly.

In a world where Twitter engagement can make or break a company’s reputation, it is becoming increasingly important that any business has a strong presence across social media platforms.

We are highly experienced in establishing and managing online communities and in conducting social media audits to compare your digital presence with your competitors,.

We also devise, maintain and manage editorial schedules – which means we provide a well-planned, consistent and well-timed stream of constantly updating and relevant content for platforms such as Facebook, Twitter, LinkedIn, YouTube and Pinterest.

The expert public relations team at Holyrood PR can show you how  our incisive PR writing, our eye catching PR photography and our lively PR video will get an extended life across social media channels.  Click any of the buttons below to find out more about the social media services we provide.

INFLUENCER marketing puts the focus on getting your brand or business name in front of small number of the most influential people, rather than the widest possible audience.

We can help you identify the people who wield real influence over your potential clients customers. Then we can help you get your strongest possible messages in front of them – so that they tell your story to their followers.

That kind of independent, third-party endorsement is incredibly powerful, akin to putting the value of word of mouth endorsements on steroids. Whether you want to get in front of the most-followed Instagrammers, respected bloggers, renowned media reviewers & columnists or other niche specialists, we can help.

We’ve ensured clients have reaped success with a wide and varied range of influencers, including hair and beauty bloggers, travel writers, hotel concierges, airline magazine writers, business PAs and many more.

Success breeds success, which means people like to do business with companies and organisations that are visibly performing at their peak.

Our business PR experts have a long and impressive track record of delivering powerful PR cut-through for a huge range of business clients in the media that matters: dedicated business news outlets, business sections and supplements.

Whether in print, online or broadcast, we help our clients to project the most positive aspects of their business to potential and existing clients, customers, employees, investors and other important stakeholders.

TO SURVIVE and thrive modern and progressive charities need the highest possible profile, constantly battling donor fatigue by reminding the public of their fantastic, life-changing work.

Our team of charity PR experts have helped numerous good causes to cut through with powerful stories about their work, including the people on the front line and those who benefit the most from their endeavours.

We’re particularly proud of the amazing results we have delivered for the much-loved Edinburgh Children’s Hospital Charity and our work to transform the profile of Paths For All.

Holyrood PR charges £95 per hour, plus a separate 10% account management fee (AMF). We also require clients to invest at least £75 per month for media monitoring services via global experts, Onclusive (formerly Kantar Media).

We operate on a monthly payment schedule with 30-day terms.

We prefer to work with our clients on an ongoing contract basis with a monthly schedule of hours.

This builds the strongest rapport, allowing us to understand your business and to develop relationships with the right journalists, bloggers and influencers.

It also allows us to properly develop ideas, stories, imagery and case studies for well-thought out campaigns that will consistently deliver positive coverage over a sustained period.

Long-term contracts also offer the most cost-effective option for our clients, since we offer a preferential hourly rate compared with ad-hoc or project-based PR support.

Our minimum monthly contract is 10 hours, which as an example, would require an investment of £1120, plus VAT per month.