We are web designers and web programmers based near St Andrews in Fife, Scotland.
We mainly design websites for the holiday industry, but can pretty much turn our hand to anything design wise.
With nearly twenty years of experience in web design, web programming and Internet marketing, we have a wealth of experience that we can bring to the table, providing you with a business website that will work for you.
We are an award-winning Yorkshire website development company based in Scarborough, focusing on creating bespoke website designs that feature on the front page of Google with engaging design and fast loading times.
Our approach is based on having a vested interest in every business that we work with. Your success is our success, so as website designers and developers we will work with you as partners, combining our digital skills with your expert business knowledge to create a stunning website that will stand out from your competitors and bring in more business.
Working with us is a great experience and we have options available to suit all but the smallest budget. No matter if you are a start-up business or an established multi-million pound business, we can create a website design that you will be proud of and will appeal to your customers.
With more and more people turning to the internet to find products and services, having a website for your business is no longer a luxury, it's a necessity.
A website serves as your business's first point of contact, allowing potential customers to learn more about your services at any time. Whether they are enjoying a coffee, relaxing at home, travelling on the train, your business is just one click away.
A professionally developed website will convey trust and credibility, and can make a lasting impression on visitors. It provides a platform to showcase your products or services, highlight your unique selling points, and engage with your target audience.
Whether you're a small local business or a multinational corporation, having a great website design is crucial for success in today's highly competitive market.
When it comes to an on-line presence for your business, you need a website that performs well in search results and gets in front of as many potential customers as possible. By working together and building you a high quality website that performs well and stands out from the crowd, you'll be head and shoulders above much of your competition already. We specialise in building websites that will bring in more business and appeal to your customers.
We love to incorporate the best of tried and tested designs along with the latest technology to produce distinctive, beautiful designs. We also ensure that your website integrates perfectly with your other marketing material and has the exact look and feel that is appropriate for your business and your customers.
Backed up by an outstanding hosting package and hands-on training and support in updating and refreshing your website content, you'll soon be leaving your competition behind.
When it comes to your online business, you want your business website to be seen by as many potential customers as possible. This gives you the opportunity to attract new customers and continually build your customer base. The "Holy Grail" of website ranking is to be the number one listing on Google for your most profitable search term. For example, if you run a local joinery firm, when people search for "joiner in Scarborough" you want to be the first business that people find. This gives you the best chance of securing the work.
Search Engine Optimisation (SEO) can help your website rank highly, therefore you can be among the first businesses that the potential customer calls. This can provide your business with a steady stream of new customers, increasing your customer base and business income.
How does one go about getting on to the front page of Google search engine results pages (SERPs), in particular to the very top of the listings? Well, if you want to, you can pay Google. For businesses that are willing to spend money paying for adverts, you will appear at the very top of search results. These are the listings that are marked with "Ad". There are generally 3 or 4 at the top of each page. The rest of the results are what we call "Organic" results. These are businesses selected by Google that they feel will give you a good experience and that match your search the best.
How do Google decide which businesses they will rank the highest? There are probably thousands of pieces of data that they analyse every day to make these decisions. There is never just one thing that acts as a deciding factor. However, broadly speaking, there are two key areas to concentrate on.
The first area to concentrate on, is what we call "on-page optimisation". This includes everything that we would do on your website to ensure that Google understands exactly what your business does and how it can help. This includes: proper naming of pages, files and images; proper use of headings, text and links; reducing load times; ensuring the website displays beautifully on all modern devices.
The second is what we call "off-page optimisation" and is made up of all the "noise" that your business creates on the internet. This includes: how popular and active you are on social media; the number and quality of backlinks to your website; business reviews and much more.
We have many years experience of helping local and national businesses get to the top of Google Search Engine Results Pages (SERPs). However badly you may be doing right now, we can help improve your website ranking with Google so your website will start moving up the SERPs.
We make a point of only using techniques that are endorsed by Google themselves and we never outsource our work abroad. All work is carried out by our own in-house experts.
So, what are you waiting for?
If you want a Scottish website designer, look no further, Alan Davidson is your man.
