12 years ago we tentatively opened our digital doors to the world. Back then – in 2007 – the digital landscape looked very different to today. This was the year when paid links really took a hit – it was also the year in which we said goodbye to Froogle and hello to iGoogle – remember either of those?

We started with a simple aim – to secure online success for our clients (nothing less would do). We wanted to be more than all mouth and no trousers stepping away firmly away from the crowd.

Today, we’ve changed – with our core services homing in on SEO and conversion optimisation. But our values still hold true. While we’ve expanded to become a team of 22 – made up from designers, developers, copywriters and project managers – and despite us having expanded to two bases – we stick (steadfastly) to our core belief of online success. We now count 150 businesses among our clientele and if you want to see what online success looks like for them, you should head to our client results page.

Simply, Search Engine Optimisation (SEO) is the practice of ensuring your website can be found in a search engine (Google, Bing, Yahoo) when your potential customers try and find you using keywords or phrases.

This ensures your website is seen by the right audience and by doing so gaining more quality traffic leading to higher conversions (more sales).

Our SEO company Birmingham will ensure the visibility of your website and its content on search engine results. When potential customers/clients search for keywords which are relevant to the products and services your business provide, they find your page in the Google search results and potentially clicks on your website link within search results taking them back to your site – Which is known as ‘organic traffic’.

If your page content meets their needs, you have the chance to convert those visitors into leads, and eventually make sales. Think of SEO services in Birmingham as a map or funnel bringing a stream of leads to your website, making your website one of the best lead generation tools you have, especially in this digital innovated society.

To make the most of the opportunity, you will need our experienced SEO company in Birmingham to optimise quality content on the web pages along with using the right keywords to attract customers so that search engines and searchers see the value in what you offer and want to sign up or buy.