BGL Stands for Brand and graphics with love. We have always been intrigued by the visuals that we see throughout our day.
We love to express our creative ideas via web, digital, email and print. It’s the pleasure of piecing together new ideas and techniques to try and create a beautiful piece of collateral.
We strive to generate brand communications that excite. We are committed to providing our clients with the best possible service at every stage of our engagement with them.
Our clients’ satisfaction is our measure of success. We believe that no project is complete until it has passed our rigorous Quality Assurance process and most importantly, until our clients are happy with what we have produced for them.
Once we have the mutually-agreed aims and objectives of a project, and everyone has a clear understanding of these, we then strive to help your business look good in your marketplace.
The target is always to help your business grow through your brand and its identity and make your target audience know and understand what you do.
All of the team here here at BGL are committed to being creative and forward-thinking.
Depending on the project, we will always work in teams to initiate the best way to promote our clients’ businesses.
We enjoy working together and love the challenge of new software, new media channels and coming up with new creative solutions.
Brand communication happens when the client meets your brand, and how it affects their behaviour towards it.
It’s the physical and emotional experience everyone gets from coming into contact with your business.
Time management is always a challenge for our team, who constantly take on multiple projects, but we make it our goal to strive to deliver on time.
Good designers know that there is a fine line between being confident and being arrogant. We won’t ever let our confidence get the best us, that’s why we are always open to suggestions and ideas from our clients.
We realise that beauty is in the eye of the beholder.
Passion is our main driving force behind creativity, we love what we do, and we are constantly committed to being better.
Having a well designed and functional website is incredibly valuable and it opens your business up to the world 24 hours a day.
If you want to showcase your business, or sell products online, the customer journey must intuitive, uncomplicated and friendly.
You need to give your business the opportunity to tell potential customers what you do and how you do it.
It is your business window to allow clients to find you, trust you, contact you and understand you.
Google is now second nature, and potential clients will use it to search the internet for a product or service before even considering a purchase.
We not only help you look good in your marketplace, but our aim is to make Google love you!
We get to the heart of your business and its brand, then design an intuitive user friendly website that reflects your business values and what you stand for.
Our aim is to create a website that keeps customers engaged and interested in what you do, and most importantly, to make you Google friendly.
How easy is your business to find on the web? We all worry and pray you will be found.
Most clients will go online and research your company and your products before they make a purchasing decision.
If you don’t have a website that Google reads, sees, indexes and loves, then you are missing out on potential business.
If you have the right product, the right service, in the right location. In theory, you should be found.
But that all needs a little bit of work and know-how to get you started. We can then show you how to manage this.
We build sites that Google loves, we help you with ‘Google My Business’, ‘Google Analytics’ and ‘Google Search Console’.
These are the building blocks in a digital markeplace and help your website be found by the right people.
We love helping forward-thinking companies to improve their website, brand identity and digital communications across all marketing channels and advertising media.
We are passionate about creating impactful, cost-effective web design & creative solutions that improve your bottom line.
WHY BRAND IDENTITY?
It’s the public face of your business and this is what identifies you to your customers and prospects. We know it is more than simply a name or a logo, it’s a consistent brand through all of your touchpoints.
Applying thoughtful design throughout your business is a proven way to define your organisation and communicate your goals. We help you harness the relevant marketing channels that will deliver the best results. We know that just having a great business idea doesn’t make a great business.
Defining a brand identity and promoting your business in a cost effective way to the right audience does.
STRENGTH
Time management is always a challenge for our team, who constantly take on multiple projects, but we make it our goal to strive to deliver on time.
Good designers know that there is a fine line between being confident and being arrogant. We won’t ever let our confidence get the best us, that’s why we are always open to suggestions and ideas from our clients. We realise that beauty is in the eye of the beholder.
Passion is our main driving force behind creativity, we love what we do, and we are constantly committed to being better.
FOCUS
We like to apply a personality and a marketing voice to all elements of a brand framework. In the case of a new company or product, this can often start with the name.
Our naming process offers suggestions that fits in with your company or product positioning, resonates with your core values, and reflects the brand personality.
Once company naming has been concluded, we move to brand identity development. This starts with the primary visual expression of the brand – logo design.
OUR ROOTS
We are visual communicators. We are given a brief, a problem to solve, or a specific outcome needing to be achieved. We collect information and analyse it to figure out the best creative solution for your brand.
Our success is determined by the measurable outcome of what we have created, not just by how pretty it looks.
We focus on all of the client facing elements of your business. Starting with a logo, and how this can be best utilised to convey what you do in a professional manner across all company collateral. It is the face of your business.