AT THE HEART OF THE RIGHT AGENCY IS THE BELIEF THAT HIGH QUALITY, COMPELLING WRITING IS THE KEY TO ACHIEVING MEANINGFUL, RELEVANT COVERAGE IN YOUR TARGET MEDIA.
The Right Agency is Leeds’ gold standard business-to-business public relations agency, committed to getting to grips with what makes your organisation tick.
Having spent several years working for agencies who offered business-to-business or corporate communications as an afterthought, the sole mission of The Right Agency is to create a PR consultancy which specialises – and excels – in B2B and trade communications.
We understand that PR is most effective when closely aligned with your business plan and wider marketing strategy.
Before putting pen to paper we will spend time within your business, speaking to your stakeholders, from finance to new product development, the sales team to the CEO, to get an understanding of what you do and where you want to be.
Once we’ve got to know your business we will create a tailored public relations campaign that includes the following:
With more than 35 years’ experience working in and with the media – from local and national newspapers, to technical trade journals and magazines – we understand how to craft a story that will achieve coverage.
Specialists in straight talking B2B communications, we have represented businesses ranging from global manufacturers and technology leaders, to SMEs operating in niche markets – with all our work underpinned by our core values and approach.
Our sector expertise includes:
Our team is made up of former journalists and B2B PR practitioners, a naturally curious and intelligent bunch who love writing and who can understand – and translate for a business audience – the most technical subject matters.
From our Leeds HQ, we’ve been delivering clever, targeted and impactful campaigns for clients across a broad range of industries since 2010.
From promoting software for mutagenicity prediction, to unlocking the value in seals and bearing systems, we’ve supported businesses of all sizes, from fledgling SMEs to global brands.
As a B2B only agency, you won’t get fluff from us. Just a steely focus on the development of a PR strategy that supports your commercial ambitions.
So, if you’d like to work with a PR agency who will greet your complex brief with genuine enthusiasm, who won’t sit back and wait for you to prompt them into action and will be a genuine and supportive extension of your marketing department, call us.
e understand that PR is most effective when closely aligned with your business plan and wider marketing strategy.
Before putting pen to paper we will spend time within your business, speaking to your stakeholders, from finance to new product development, the sales team to the CEO, to get an understanding of what you do and where you want to be.
Once we’ve got to know your business we will create a tailored public relations campaign that includes all of the services below.
