Project Marketing

Project Marketing is a strategic marketing consultancy in West Yorkshire that can help you run your business in a more, marketing-oriented way, enabling you to achieve improved results in terms of higher profile, sales and profitability.

I am a marketing consultant and professional copywriter based between Leeds and Bradford in West Yorkshire specialising in marketing strategy, planning and implementation for smaller businesses.

If you are like many smaller companies, you may not feel you have the time, energy or expertise to market your business as you would wish. Outsourcing your marketing is a good solution.

Marketing solutions for smaller businesses

Project Marketing is a strategic marketing consultancy in West Yorkshire that can help you run your business in a more, marketing-oriented way, enabling you to achieve improved results in terms of higher profile, sales and profitability.

Established for over 20 years by David Stead, BA(Hons), Project Marketing is based on the border between Leeds and Bradford and serves the marketing needs of companies throughout West Yorkshire and surrounding areas, including Halifax, Huddersfield, Wakefield, Dewsbury, Keighley, Otley and Ilkley. You can rely on a comprehensive, personal marketing service at a very competitive rate - whatever your business type, size or individual requirement.

  • Marketing strategy, planning and positioning
  • Company literature - brochures, newsletters and leaflets
  • Website development and internet marketing
  • Direct mail, database marketing, advertising and PR
  • Copy writing, coordination, design, photography and print

Established for over 20 years by David Stead, BA(Hons), Project Marketing is based on the border between Leeds and Bradford and serves the marketing needs of companies throughout West Yorkshire and surrounding areas, including Halifax, Huddersfield, Wakefield, Dewsbury, Keighley, Otley and Ilkley.

You can rely on a comprehensive, personal marketing service at a very competitive rate - whatever your business type, size or individual requirement.

Most companies now have their own website, but all too often they are “thrown together” without much thought or planning.

Ideally, you should pause and consider exactly what you want your website to achieve, how much you can spend and what is the best way of getting there.

I can help you to get the most from your website as part of an integrated marketing strategy.

I can advise you on the ideal format to suit your requirements, objectives and budget.

Where required, I can organise and direct any photography, either on your premises, on location or in the studio to ensure visual impact and enhance your image.

I can also discuss and write professional copy, organise top quality creative design and printing, coordinating the project from start to finish.

With over 30 years experience in strategic marketing, I can work with you in assessing your business needs and formulating, where required, a practical Marketing Plan.

As a former Marketing Manager for large organisations, I have the formal background to assist smaller businesses plan and market themselves more effectively.

  • Discussing, writing and presenting a strategic Marketing Plan.
  • Identifying objectives and drawing out a marketing programme to achieve them.
  • Planning and implementing specific marketing projects and campaigns.
  • Market research and surveys to identify opportunities and customer response.

No two companies are the same. Even if your product, structure and size bear similarities to another company, your objectives and operation will vary - and so should your marketing approach.

Marketing is about identifying where you are now and where you want to get to in the future.

To achieve your goals, we need to communicate the features and benefits you can offer your customers and what makes you stand out from the crowd.

The benefits of advertising

Advertising can help you to communicate your message to a wide audience; raise the profile of your company, its products and services; and generate new leads, revenue and profit. Advertising can increase your sales significantly - but it can also be a huge drain on your marketing budget if you are not careful.

You need to be sure of what you are trying to achieve from your advertising campaign and how you can maximise the chances of success. A marketing consultant can help you in a number of ways:

  • Establish the objectives of the campaign and devise an advertising schedule
  • Research the various advertising media available to us
  • Determine which options are appropriate to our goals and budgets
  • Negotiate rates, book adverts and organise design
  • Place the advert, monitor results and adjust advertising campaign as required

Advertising can be anything from a small product advert in the back of a trade directory or a website banner ad, right through to a national newspaper advert costing thousands of pounds. If you are in the Leeds, Bradford or West Yorkshire area and want to run a successful advertising campaign, please make contact.

PR as part of an effective communications strategy

PR can yield similar benefits as advertising, but has the advantage of being free, apart from the time, experience and effort that is needed to create an effective PR campaign. It also benefits from being seen as impartial - an article in a trade magazine about your company or services may carry more credibility than an advert that has been paid for.

As a marketing and PR consultancy based in Bradford, West Yorkshire, I can help to

  • Agree the objectives of PR and develop a strategic plan
  • Research which magazines, papers and websites should be targeted
  • Discuss news stories and ideas for press releases
  • Write, agree and send press release

A tailored marketing approach will add value and enable your business to grow and prosper.

Standard Pricing
  • Per Hour : £75.00
  • Day Rate : £450.00
Business Hours
  • Monday : 9-4
  • Tuesday : 9-4
  • Wednesday : 9-4
  • Thursay : 9-4
  • Friday : 9-1
  • Saturday : closed
  • Sunday : closed
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