We're a creative agency that keeps it simple.

Before starting Sponge back in 2004, Alex spent the first 10 years of his career in various marketing roles with Nestlé, Johnson & Johnson and, latterly, Campbell Soup Co. Sponge has grown steadily since and, in 2018, was listed in Design Week’s Top 100.

Outside of work, Alex is a keen fitness enthusiast and baker. His dogs, numerous chickens, tortoises and gerbils along with a bid to become more self-sufficient by growing his own veggies, keep him and his wife Lorraine very busy!

Simply put, we get a kick out of brilliant design.

From branding and packaging to digital and campaigns hell, we love all forms of design.

Our clients work with us because we craft engaging, authentic ideas and bloody brilliant creative* that elevates their brands, building impactful solutions.

We are Sponge and we're bloody brilliant.

We're a team of brilliantly talented individuals, full of personality.

We work bloody hard  combining creative ideas, diverse skill sets and technical knowledge to ensure every project is managed efficiently to achieve the best results possible.

First and foremost we’re a creative agency. Our roots lie in branding, advertising and print – there’s nothing we love more than creating a new visual identity or ad campaign. But, over the years (20 of them!), we’ve grown to offer much more. Digital, social, animation and video are all part of our mix.

We exist because we love being creative, and we’re darn good at it too. From branding to websites, and social campaigns through to print, everything we do elevates our clients’ brand, pushing the needle one notch at a time. We understand too that in order to truly deliver against a brief, our impact has to be measurable and effective.

With years of expertise across FMCG, property & construction, education, health & wellbeing, hospitality & leisure and charity sectors – we have the drive and knowledge to elevate your brand to reach its full potential.

Whether you are an established brand with a big challenge or a start-up needing a new cut-through brand, every project gets the same passion, enthusiasm, and painstaking attention to detail that helps to create bloody brilliant solutions. * Not our words, a client said it!