Advertising For Marine Companies

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Advertising for marine companies is very important in order for you to stand out.  

The marine industry is diverse, and is highly competitive.  

We do always advise talking with advertising agencies that specialise in advertising for marine companies.  

As there are hundreds of advertising companies around the UK, selecting one may be time consuming.  

That is where we help, to quickly get you 5 quotes from advertising agencies that know the marine sector.

If your marine business needs some advertising support, then we do advise you talking to advertising agencies that know the marine industry.

Just fill in the form above to get free advice and quotes from specialist companies that have experience in marketing for marine companies.

What Is Advertising For Marine Companies?

By asking what advertising for marine companies is may sound silly, but let’s start at the beginning.

To understand what an advertisement is, we must first understand what advertising is. The definition of advertising is the boating industry used to call the attention of the public to something, typically a boating product or marine service.

The definition of advertisement is the means of communication in which a product, brand or service is promoted to a viewership in order to attract interest, engagement, and sales. Advertisements (often shortened to ads or adverts) come in many forms, from copy to interactive video, and have evolved to become a crucial feature of the app marketplace.

Advertising is a marketing tactic involving paying for space to promote a product, service, or cause. The actual promotional messages are called advertisements, or ads for short. The goal of advertising is to reach people most likely to be willing to pay for your company’s products or services and entice them to buy them.

Do You Need To Advertise?

Advertising is important for businesses in the marine sector industry to stand out.   To ensure that your message is louder than the competition.  

The marine industry in the UK is struggling, due to competition from overseas.

The marine sector is diverse, covering commercial boats, pleasure boats, luxury yachts etc.

What Advertising Mediums Are Available?

There are many forms of advertising available to your marine business both traditional advertising and the modern areas of digital advertising.

  • TV Advertising is still a very powerful form of advertising for marine companies.  Depending on which channel you choose, the time of day and the time of year will dictate how much the channel charges.  Adverts are usually around 30 seconds long and can cost anything from £2,000 to £10,000
  • Magazine Advertising is where your press releases can be found, which coupled with an engaging advert will make you stand out in the sector.
  • Digital Advertising is popular with many marine companies.  Using PPC advertising for your search terms and SEO to ensure that you appear in the organic search engine results.

Specialist marine exhibitions are popular.  Southampton boat show, cowes week on the Isle of White are just a couple of many boating events.

Exposure on billboards around marinas or around costal towns (such as Plymouth, Falmouth etc.) is also good for businesses to get exposure.  Certainly to the right kind of clients and people that may well be interested in buying a boat.

How Much Would Advertising Cost?

When considering advertising prices, it is wise to consider that all agencies are private businesses.  

They have the sole purpose of making profit (for the shareholders, cars, holidays etc.). 

So shopping around and comparing quotes is important to ensure you are not overcharged and paying for someone’s child’s school fees.

Advertising costs also is effected by the medium you choose.  

Social media marketing is a rising star and a new effective form of advertising.  Certainly cheaper than sponsoring events, which can be pricy.

Getting Creative With Advertising

Sometimes, getting creative with your advertising is necessary, certainly in the fun and glamorous UK marine industry.

Social media is a very powerful form of marketing, and using a social media influencer can get you millions of views.  It may not get you millions of customers, but advertising is all about being creative with your marketing.

Since COVID, many people have chosen a career path as a social media influencer.  So aligning your marine brand with a suitable influencer, that is involved with reviews of yachts, or sailing advice should work well.

Compare Quotes On Advertising

If you would like to get quotes from advertising companies that have experience in the marine sector, just fill in the form above.  

Comparing quotes is not about finding the cheapest quote, advertising does not work like that.  The most expensive advertising company in the UK is not necessarily the best.

We want to help you find the ‘right’ advertising company for your marine business.

Like all price comparison websites, we want to help you get the best advertising agency, for the best price.  Compare advertising for marine companies by filling in the form above.

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