Compare Quotes On Web Design For Taxi FirmsWebsite design for taxi companies is important to make you stand out and build brand loyalty.
They play an important roll with taxi companies in bookings and marketing.
Just fill in the form to get free advice and quotes from a few web design agencies that produces websites for taxi firms.
A functional site makes you stand out. They may not seem to play an essential role, however they do serve various purposes, such as visibility of your firm and advanced bookings.
Historically companies have relied on people just ‘hailing a cab’, or on keeping the memorable phone number to hand for the time when a taxi needs to be booked.
Some taxi firms only work off reservations, as opposed to just picking up fares, and therefore for them having a website is especially important. Now we have Uber which is causing competition.
Companies may offer a variety of services and are much in demand for:
As any company will advise, the competition is high and therefore they do play a very central role in the industry today.
They play an important roll in your getting new business.
Do you have a website brief to send to a few local web designers? A website brief can be very helpful, both for you and the various designers, if anything it is a starting point.
A website brief is not telling agencies what you want, but it is an outline of what you are looking for.
If anything it saves you having to repeat yourself multiple times when talking to different web design agencies.
Giving agencies a start point, as to what kind of website you want or need, here are a few things to consider:
There are of course going to be lots of other things to consider, but this should get you started.
There are many agencies who have industry experience, some that have done design for this sector in the past.
Choosing a web design agency is not easy, however we do advise using one that does responsive websites (better for any software updates).
It is preferable to work with such an experienced designer, but not essential, especially if they have done marketing for taxis in the past. If possible, visit the designer in order to ensure that they are as experienced as they may claim.
Have a look over some of the sites they have produced while you are meeting with them to see how good they are. Since COVID has made face to face meetings dangerous, a ZOOM meeting is a better choice.
Once your website is live on the internet (or a web re-designed), the hard work then starts, as you need to get people to your website.
The search engines have millions of websites in the UK to rank, and you will go right to the bottom of the search results for your search terms or keywords in your area of the UK.
In the short term, advertising is advised, also known as pay per click marketing. This is done via advertising platforms such as Google Adwords.
In the long term, getting organic visitors is needed, rather than advertising online. This is called website optimisation or SEO for short, which can take a long time.
There are thousands of SEO companies in the UK that can help with this, since most web designers do not offer SEO. SEO is very much an unknown, since the search engines do not reveal how they rank and list all websites in the UK.
This is called digital marketing, and also includes social media marketing. Not all web designers offer digital marketing, so you may require quotes for digital marketing support.
Social media marketing has become a big part of the mix of SEO, on platforms such as Twitter and TikTok.
Have you considered using a social media influencer, to get you known to their thousands of followers? Many of their followers will use taxis from time to time. Many people now have a full time career as a social media influencer.
They can be expensive but does not have to be. When considering getting one set up, the subject of cost will come up.
Web design prices do vary considerably, as at the end of the day, web designers are after all private companies that are profit making, so there is the need to compare quotes.
It is fine to pay a little extra for quality; good designers are hard to find, but shopping around is essential in order to ensure that you get a good deal.
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