There are over 50 SEO companies in Birmingham, with varied size and experience. Many marketing agencies in Birmingham offer SEO as part of their range of services, including PR, web design and traditional advertising.
The issue that many businesses face, is deciding which SEO company to use. Do you use a freelancer, a full service agency, or even someone in another part of the UK?
This is where we at Marketing Quotes can help, to get your business quotes from a few local SEO companies in Birmingham that know your industry sector. Just fill in the form to get quotes today.
SEO or website optimisation is the process of getting your website appearing in the organic results of the various search engines and to get onto page 1 for your search terms.
SEO is very much an unknown, since the different search engines have their own formula (or website algorithm) to list and rank all the website in Birmingham (UK) and not confusing the results with Birmingham in Alabama USA.
No SEO company in Birmingham can claim they know how to get you onto page 1 for your keywords, as much of SEO is best guess work.
There are 2 main parts to website optimisation:
Videos on your website are good for SEO, since video websites like YouTube are very popular.
We live in a world of communication, the internet, phone calls are all great for communication, but nothing beats a good old fashioned face to face meeting. Not all communication is verbal, so to truly understand your needs, a meeting is helpful if not necessary.
At the meeting, the agency can look through your Google Analytics account to see what the current situation is. You can discuss and get to know how well the agency knows their craft and get a feel for their level of experience in SEO.
Does the agency know your market sector? Do they understand your products/services? Do they know your competitors?
Many agencies will run an SEO audit for free through MOZ or a similar tool, but this is not sufficient we feel.
We do feel that sector experience is helpful.
SEO is two fold, onsite SEO and offsite.
Onsite is based around making your website search engine friendly. If you have a responsive website or not, all meta tags need to be in place, keywords on your pages need to be evident.
New content creation is always advised to show search engines that your website is active.
These are things you can discuss at a meeting, when the agency is fully focused on you, not juggling you with other clients during a phone call.
A big part of search engine optimisation recently is social media marketing.
Having a presence on social media sites like Twitter, Facebook and Instagram is something search engines factor in to your organic rankings.
Many SEO companies in Birmingham will know this and help to put together an SEO strategy for your business. This strategy will be unique, and needs to be unique, which is why sector experience is important.
Choosing a marketing company can be a challenge, as there are so many in Birmingham to choose from.
Would you feel comfortably using an SEO company in New York or Spain? Paying them hundreds or thousands of pounds a month to do SEO for you? Unlikely, we feel using someone local gives you more confidence that they can be trusted.
With this in mind, all SEO agencies set their own rates, based on their overheads, staff costs and profit margins. Freelancers tend to charge less each month than established agencies, as their running costs are less.
With marketing and SEO, you do not get what you pay for. The most expensive SEO company in London does not make them the best. But choosing an SEO company based on price alone is unwise.
As discussed above, we feel a number of factors come in to play.
Choosing a local agency is wise, one that has experience in your industry and a track record of success.
Comparing SEO prices from a few relevant agencies is good, to ensure you are not overpaying.
Just fill in the form to get quotes from a few SEO companies in Birmingham that know your industry sector.